The platform is rolling out a updated setting that permits them to lessen the quantity of AI-made videos appearing in their timelines. This initiative comes as the platform revealed that it presently contains over 1 billion AI videos.
Trial and Implementation
This change is being tested over the next few weeks before a widespread launch. This advancement comes amid a increase in AI content, spurred by new content generation software.
AI Proliferation Online
Studies have shown that almost one in 10 of the most rapidly expanding channels on another major platform exclusively feature AI-generated videos. A large amount of this output is deemed low-quality AI content, a term for poor-quality, factory-style content that is often nonsensical or surreal.
“We know from our community that a lot of users enjoy content produced via AI tools, including AI artwork to educational videos, and we intend to give people the power to adjust the amount of that, depending on their own likes,” said a platform representative.
Volume and Proportions
The platform shared that there are now 1.3bn videos on its app identified as made with AI. Overall, over 100 million media items are added to the service each day, making clips made by AI a limited part of its complete catalog.
How to Adjust Settings
Viewers will be in a position to decrease or raise the level of artificial media they watch by using the topic control feature in the platform and choosing the AI content topic. Other topics that are already be controlled under the tool include current affairs, style, cosmetics, and dance.
Platform Guidelines
The platform’s policies require content makers to label lifelike AI-generated content, and it bans dangerous fake videos of celebrities or emergencies. Any authentic-looking AI video that is without a tag can be taken down under its community policies.
Additionally, the app will from now on apply an AI-generated watermark to content created with its own AI tools, or identified by an industry-wide initiative for identifying artificial media. This action is intended to help prevent users from seeking to bypass the labeling process.
Educational Initiatives
The platform is also establishing a $2 million educational fund for specialists and groups to develop educational content about using AI responsibly. This program will assist non-profit groups specializing in teaching computer science.
Moderation Strategy
The platform has justified its moderation strategy, following debate over proposals to make redundant a large number of content moderators in the UK. It is planning to cut hundreds of positions in its content moderation team in its British office, with trade unions and digital protection specialists raising concerns that people are being substituted by automated systems.
A company official stated that people-led review would continue to be important, but automated tools can shield workers by filtering out the most distressing content prior to it is viewed by people. TikTok reported a 76% decrease in explicit and harmful content seen by human moderators over the last 12 months due to intervention by its machine learning processes.
“We think that it’s essential to combine humans and technology to ensure user safety,” the official commented. “We’ll have people as integral to the approach, but we further consider it’s highly necessary to reduce exposure to unsafe media as swiftly, which is the area in which a significant AI assistance is making a difference process content quickly.”
